by admin | May 18, 2019 | Business Development, LinkedIn, LinkedIn Tips, Marketing, Relationship Building, Strategy
A common gripe from marketing professionals who attend my LinkedIn trainings and workshops is the fact that the LinkedIn company page – now just called your LinkedIn Page – does not have the same level of functionality, offered from individual members’ LinkedIn profiles, to reach and engage with key target audiences.
by admin | Jul 13, 2017 | LinkedIn, LinkedIn Tips
The power of visual marketing content to increase reach, engagement and sales across social networks, is undisputed in 2017, so how can you use visual imagery in your LinkedIn profile to draw in viewers, stand out from your competitors and make an impact that...
by admin | Dec 9, 2016 | LinkedIn, LinkedIn Tips, Marketing, Professional Services
I was pleasantly surprised the other week, when I went to my LinkedIn company page to find that I was given an option to access the new admin experience and view the new company page layout. We know that LinkedIn is in the process of rolling out some major...
by admin | Jun 20, 2016 | Legal, LinkedIn, LinkedIn Tips, Marketing, Professional Services, Uncategorized
This content was first published in May 2016, as a featured article in PS – The Law Society’s Private Client Section magazine. For more information see here. How do you, as a private client solicitor, get business? The solicitors we work with tell us time and...
by admin | Mar 1, 2016 | Legal, LinkedIn, LinkedIn Tips, Marketing, Professional Services, Social Media, Technology
This content was first published in February 2016, as a featured article in the The Law Society’s online Communities – Family Section. For more information see here. In a previous article for the Law Management Section of The Law Society we discussed how...
by admin | Mar 28, 2015 | Business Development, LinkedIn, LinkedIn Tips, Networking
What kinds of emails from complete strangers do you actually enjoy receiving? And what kinds do you really hate? If you’re like me, you probably prefer to get emails that offer you something you want, tell you something really helpful or interesting, or suggest a very...