Bespoke In-house LinkedIn Workshops

Marshall Walker provides bespoke LinkedIn training workshops and consultancy to help professional service firms and B2B businesses make better use of LinkedIn.

Benefits for professional service firms:

  • LinkedIn integrated into overall business development and marketing strategy
  • Wider understanding in the firm of LinkedIn’s value
  • Better joined-up networks for referrals, cross-selling and repeat business
  • Consistent branding by employees and partners
  • Use of thought leadership for deeper relationships with clients
  • Effective lead generation for specific services

What we do:

We deliver these benefits through bespoke LinkedIn training workshops for small groups, and consultancy. We tailor all of our work to your specific needs and those of your employees and partners – so we focus on what you need now. The LinkedIn training workshops are hands-on and practical.  We don’t just talk about it — we work ‘live’ on LinkedIn, to deliver benefits right away. We can also offer brief follow-up surgeries to encourage colleagues to continue to practice what they’ve learned.

Practical deliverables:

Depending on your needs, you or your colleagues will learn how to:

  • Develop your professional reputation and image on LinkedIn
  • Use a Company page to drive sales leads to your website
  • Research your target clients and find decision makers
  • Market specific services through using Groups and other tools
  • Connect effectively within your firm to support cross-selling
  • Integrate LinkedIn with other marketing channels such as Twitter

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